Multi-channel Strategy and Mapping
We have developed our customer multi-channel mapping module to help retailers maximise their investment and minimise their costs in key categories. This end-to-end visual model enables retailers to highlight key areas for investment with quick returns and how to grow a specific category or even product range.
As more and more customers turn to multi-channel this is the leading proven model to help any organisation highlight which elements of which channel are critical to future growth
Benefits include:
- End-to-end visualisation of all elements of all channels
- Identification of key investments and returns on investment
- Mapping the importance of each element of each channel for development
- Identification of quick return on investment in key areas
- Provision of a strategic roadmap as new channels become more important, such as social sites minimal cost and wasted investment in underperforming elements
- A proven model that works

JTM have been instrumental in the delivery and ongoing success of reserve & collect and continue to be a trusted partner and central to our on-going development


