Health Check

If your website is underperforming or you want to make it work harder, as the owner of the site it can be difficult to look at it from an objective standpoint and identify areas of improvement.

We can offer a fresh pair of eyes and expertise to help you answer and decide the following:

Is your website achieving its objectives?
We will look at your website's performance against its KPIs and identify your strengths as well as areas of improvement
How relevant is your website to its target audience?
We will critique the look and feel of your site, the content, your merchandising rules and key customer journeys
Does your website make effective use of relevant technology?
We will review key functionality such as search, navigation and checkout process to determine if there are any gaps in the technology being used and if new technology should be invested in
How does your website's overall success compare with your key business competitors?
We will analyse your competitors' websites and show how yours performs in comparison. We can also zoom in on particular parts of your site and produce a more tailored report on areas such as your checkout process and abandonment rate.

For every health check we carry out, we will provide you with a report detailing where improvements needs to be made, what your quick wins are and where you should invest money for longer-term developments. Our prioritisation methodology takes into account cost, customer impact and return on investment.